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MY JOURNEY

It began seven years ago in hospitality, where I discovered my passion for providing highly tailored customer experiences. As a customer, I understand the value of a good experience, but unfortunately, it can be hard to come by.

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After realizing that hospitality and UX design are related, I decided to change my career path and reach out to even more people. Though the pandemic hit me hard, I refused to let it stop me. In December 2020, I partnered with a design consulting business tailored to hotels and online brands, where I collaborated with other talented designers and learned a great deal.

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Over the past few years, I've worked on countless creative projects in Mexico, Colombia, and Spain, creating brands, designing social media strategies, and conducting research, marketing, and sales. Working with diverse brands in various industries has opened my mind and allowed me to bring a fresh perspective to problem-solving. In addition to my work, I'm passionate about photography and painting, and I always welcome new challenges. 

 

In 2021, I decided to move to San Francisco, where I could hone my skills in graphic design, user experience, research, and web/app design. I'm excited to continue growing and exploring new avenues.

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CLIENTS|COLLABS

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Butiq World | Villazon Jewelry | COVRPRICE | Urban Cats | Consell de Cent 360 | Arsen 3.0 | Catorce Días | Nethomes MX | A'mar Experiences | AimarawaHotel

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DESIGN SKILLS

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UX Design | Concept Development | Design Thinking 

Brand Identity | Wireframes | Prototyping | User flows | Surveys 

Interviews | Information Architecture | Process Improvement Research | Client Management | Web & Mobile Design | Client Satisfaction & Retention | Creative & Art Direction | Product Photography | Packaging| Strategic Planning & Execution | Team Building & Leadership | Consumer Analysis | Figma | Illustrator  Lightroom

EXPLORING CREATIVITY

 THROUGH ART

Take a look at my latest artwork
 

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WATERCOLOR & DRIPPING 

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It is always important to show a little bit about the process. 

ACRYLIC ON CANVAS 

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Initial sketches that captured the essence of my vision.

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TRIPTYCH WITH ACRYLICS

First sketches I did before the final painting.

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© Arantza Sanchez 2023 

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